Indiantelevision.com Team

(9 July 2008 6:00 pm)

MUMBAI: World Wrestling Entertainment (WWE) has announced the promotion of Cheryl Kong to VP marketing Canada, Latin America and China.

In her new role, Kong is responsible for the management, and continued development, of regional marketing teams in Canada, Latin America and China, overseeing all marketing, promotion and publicity of WWE Brand and Properties.

Kong joined WWE Canada in 2002.

WWE Canada, Latin America and China president Carl De Marco says, ”Cheryl has been instrumental in leading her team and developing marketing and public relations initiatives throughout Canada, Latin America and China. She will continue to be a driving force in WWE’s international expansion efforts building the brand in all three territories.”

Within the past year, WWE has opened offices in Sao Paolo, Brazil and Shanghai and has recently launched television programming in the Chinese provinces of Guangdong, Chongqing, Jiangsu with additional launches expected in Hubei and Shaanxi.