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When pandemic strikes, trust keeps brands, agencies going

Trust plays an important factor when you can’t see the other person, and now the whole world is running on trust, as...

MAM Marketing MAM,
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IN10 Media inks content partnership deal with ZEE5

MUMBAI: IN10 Media, a network with diverse offerings in the media and entertainment sector, has announced its two-cha...

iWorld Over The Top Services,
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MX Player emerges as top entertainment app of 2019 in India: Report

MUMBAI: MX Player has emerged as the top entertainment app in India, according to the annual FICCI Report on India’s...

iWorld Over The Top Services,
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Zee Bangla brings back 8 old shows to entertain viewers

Starting 30 March, Zee Bangla is bringing back some of its iconic shows: Ek Akasher Niche, Agnipariksha, Amar Durga,...

Television TV Channels Viewership,
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Doordarshan brings back 'Shaktimaan'

After Ramayana, Doordarshan is all set to re-telecast another popular TV series Shaktimaan to entertain the masses who...

Television TV Channels Terrestrial,
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Godrej Interio releases ‘Work From Home’ guide

MUMBAI:  Godrej Interio has announced the release of its exclusive guide: ‘Stay Healthy....

MAM Marketing MAM,
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Wunderman Thompson encourages consumers to work out while staying in

MUMBAI:   With India going into lockdown for a longer period, it has become even more difficult for health enthusiast...

MAM Media and Advertising Ad Campaigns,
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Italy’s regional public service broadcaster RAS goes live with Synamedia virtualized DCM

MUMBAI: Italy’s regional public broadcaster RAS has gone live with Synamedia virtualized Digital Content Manager (DCM...

Television TV Channels News Broadcasting,
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Star Movies to air bouquet of children's film

MUMBAI:  Star Movies will air some of the most beloved and critically acclaimed children films such as - Cars 2, The...

Television TV Channels Movie Channels,
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The Marcom Avenue wins integrated marketing mandate for Vertel Digital

MUMBAI: The Marcom Avenue is a data-driven integrated marketing agency that has been appointed to lead the integrated...

MAM Media and Advertising Account,
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RIL announces Rs 500 crore contribution to PM CARES Fund

MUMBAI: Reliance Industries Ltd (RIL) announced a donation of Rs 500 crore to PM CARES Fund in response to the call b...

MAM Marketing MAM,
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Sri Sri Tattva runs #AskSriSriTattva campaign in regional languages on ShareChat

MUMBAI: Amidst COVID19 crisis worldwide, Sri Sri Tattva has announced a four-day #AskSriSriTattva campaign on ShareCh...

MAM Marketing MAM,
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Bisleri services free packaged drinking water to frontline fighters against Covid-19

MUMBAI:  Bisleri salutes the spirit and courage of the frontline fighters who are braving the outbreak to keep the na...

MAM Marketing MAM,
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CavinKare serves nation with sanitizers under CHIK, Nyle and Raaga professional brands

MUMBAI: CavinKare’s CK Ranganathan is set to make his father’s vision of ‘Whatever the rich man can enjoy, the common...

MAM Marketing Brands,
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Yuvraj Singh-backed Healthians joins hands with Likee to empower millions in fight against Coronavirus

MUMBAI: Short-video platform Likee has partnered with health-tech brand Healthians, backed by cricketer Yuvraj Singh,...

iWorld Over The Top Services,
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Multi-territory video streaming service Hooq files for liquidation

MUMBAI: Multi-territory video streaming service Hooq said last week that it has filed for liquidation as giant player...

iWorld Over The Top Services,
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Gemius Design Studio conceptualises #GetHighAtHome campaign for Woop Trampoline Park

MUMBAI: Gemius Design Studio- 360 Degree marketing and branding agency conceptualized and executed #GetHighAtHome cam...

MAM Marketing MAM,
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Doceree to let companies to advertise on its platforms for free amid Corona lockdown

MUMBAI: Coming to the aid of pharma, medical and healthcare companies amid coronavirus mayhem globally, Doceree, Worl...

MAM Marketing MAM,
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Viacom18 announces financial aid to production workers

MUMBAI: In the wake of the fast-spreading Covid-19, Viacom18 will financially support all daily-wage earners engaged...

Television TV Channels GECs,
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IPL 2020 on the brink of cancellation

As the pandemic Covid-19 keeps spreading unabated, the hope of even a delayed Indian Premier League (IPL) 2020 is...

Television TV Channels Sports,
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Advertisement on regional channels grew by 13 per cent in 2019

Regional channels are witnessing an astounding growth rate in recent times. In 2019, regional channels received 13 per...

Television TV Channels Regional,
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Marketers, agencies adopt socialistic approach in times of Covid-19

NEW DELHI: One thing that the ongoing lockdown, imposed in view of the global pandemic of Covid-19, has managed to do...

MAM Marketing MAM,
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Digital advertising saw 24 per cent growth in 2019 : FICCI-EY report

Despite headwinds, India’s importance in global advertising increased in 2019. The forecasted 2020 growth rate of 11...

MAM Marketing Brands,

Specials

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Research is important while creating content: Nepa India

MUMBAI: Research is a key ingredient before the launch of any product or brand. And creating content is nothing without appropriate research about...

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Spontaneity, gut feeling are fundamentals of my direction: Badhaai Ho director Amit Sharma

MUMBAI: The director is like the manager of a film who brings talent under one roof and extracts it to create good content, said film director and...

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Supernatural genre gives writers most creative liberty

Writers of the popular TV show Naagin, Mukta Dhond and  Mrinal Jha, explored the scope of the supernatural genre at The Content Hub 2020 organised by...

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Applause Entertainment’s Sameer Nair on digital content creation, self-regulation and creative freedom

Creativity, freedom of expression, self-regulation and content quality are some of the factors that come into play for digital platforms. These...

Financials

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Fabricating Trust with Customers

Being successful in business involves several inputs....

Television TV Channels News Broadcasting ,
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Zee Media numbers up on higher ad revenue for Q3 2019

The Essel group’s television news broadcasting arm Zee Media Corporation Ltd (ZMCL) reported a 123.1 per cent growth (...

Television TV Channels News Broadcasting ,
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Den reports improved numbers for Q2 over Q1

The Sameer Manchanda-led Indian cable distribution network and broadband internet services (broadband) provider Den...

Cable TV Local Cable Operators ,
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GTPL cable TV business revenue up in second quarter

Indian multi-system operator and internet service provider GTPL Hathway Ltd (GTPL) reported 13.8 percent increase in...

Cable TV Local Cable Operators ,

Press Release

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Media Mantra bags Loom Solar’s nationwide PR mandate

MUMBAI: Media Mantra, India’s fastest growing PR consultancy has bagged the public relations mandate of Loom Solar - a Faridabad based startup.  Loom Solar Pvt. Ltd.

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