Television

Zee Khana Khazana gears up for Food Fungama

https://us.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2013/12/31/63.jpg?itok=_ljGJ_bt

MUMBAIEver wished for a one-stop shop to get all your food queries solved? Wished to cook scrumptious food with simple and unique techniques?  Zee Khana Khazana, India’s first 24-hour food channel presents a unique rood show ‘Zee Khana Khazana Food Fungama’ where in the channel will have canters bearing LED screens move across 6 indian cities (Mumbai, Delhi, Pune, Ahmedabad, Indore And Lucknow) to engage and interact with audiences at residential areas and high footfall areas like malls and markets.

Staring 17 October, spread over almost a month, Zee Khana Khazana Food Fungama will help Indian homemakers and food enthusiasts with all their food related queries. An extension of Zee Khana Khazana’s popular property on the website – Kya Hai Aapka Food Sawaal, the channel plans to increase its engagement level with its target audience through this unique and interesting below the line activity.

The canter will have local chefs who will answer all cooking queries posed by homemakers and others in the crowd. The channel content will be running on a giant screen led throughout the activity on the specially modified van, thus enabling the audience to sample the content. Apart from the queries; the channel will also hold exciting and interactive contests and lucky winners will be gratified with attractive prizes.

Zee Khana Khazana business head Amit Nair exults: “Interaction with our viewers is very important for us at Zee Khana Khazana. We believe an on-ground activity like this is the best way for us to talk to our audience and get their valuable feedback. With this initiative, we want to reach out to audiences in cities across and help them solve their everyday food related questions. We are hopeful that this fun activity will solve all food related sawaal that a homemaker comes across in her daily life.”

What on the digital front? The channel’s Facebook page and twitter handles will share regular updates and will help audiences on the route location and where to spot the van.

Latest Reads

https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/17/images.jpg?itok=jOVtjVsY
Finance Minister meets News Broadcasters Federation, NBF seeks parity in GST with the print industry

MUMBAI: On 17thJanuary, 2020 Finance Minister, Nirmala Sitharaman met the members of the executive body of News Broadcasters Federation (NBF). In the meeting, the NBF has proposed a recommendation requesting the Government to treat TV News channels at par with the print industry under GST.  In the...

Television TV Channels News Broadcasting
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/17/vh1.jpg?itok=XdF6NHL4
Diplo and Machine Gun Kelly to join the headline squad along with over 90 artists across 6 stages

MUMBAI: One of India’s biggest multi-genre festival, Vh1 Supersonic, is all set to take over Pune from 7th - 9th February 2020.They have just announced the headliners and the full artist line-up and we cannot keep calm!  So get your squad ready for the epic lineup as the festival has announced over...

Television TV Channels Kids
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/17/englishnews.jpg?itok=G18XEZvN
JNU incident raises English News ratings afterslump in last week of 2019

BENGALURU: After an expected slump in viewership in the last BARC week of 2019 – week 53 (Saturday 28 December 2019 to Friday, 3 January 2020), the combined viewership of top 5 English News channels increased 9.2 percent to 1.835 million weekly impressions in week 1 of 2020 (Wy01 of 2020) from 1....

Television TV Channels Viewership
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/17/bhumi.jpg?itok=_4MvnIoO
Looking inside MTV Nishedh, an initiative to break social stigma

MTV is attempting to take the bull by its horns. With its new launch it aims to break the stigma around several health-related issues, make the youth aware about healthier social norms, talk about tabooed topics.

Television TV Channels Specialised and Niche
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/16/pb.jpg?itok=jzz7VB1S
Madras HC asks govt to allow national sporting events on Doordarshan’s OTT platform

Demanding that change is the need of the hour and that every legislation should in terms with updated technologies, the Madras High Court on Monday questioned the government about the PIL seeking the approval to tweak sports broadcasting laws.

Television TV Channels Sports
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/16/Adil_Zainulbhai.jpg?itok=El4gIbgy
Network18 topline almost doubles in Q3 2020

Mukesh Ambani’s Network18 Media and Investments Ltd (Network18) consolidated profit after tax (PAT) for the quarter ended 31 December 2019 (Q3 2020, quarter or period under review) was up 92.2 percent at Rs  148.29 crore from Rs 77.16 crore in the corresponding year-ago quarter Q3 2020.

Television TV Channels News Broadcasting
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/15/Tarzan_0.jpg?itok=9RyAuAFY
&PrivéHD brings animated-adventure of 'Tarzan' on 17 January

MUMBAI: As a month-long countdown to cinema’s greatest awards ever conferred, &PrivéHD, the premium destination of nuanced cinema, brings a showcase of critically acclaimed academy award-winning films with ‘The Winning Side’. Come Friday, 17 January 2020 at 9PM, the channel, available as part...

Television TV Channels English Entertainment
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/15/Shemaroo_MarathiBana.jpg?itok=lopdsfrD
Shemaroo Entertainment launches new Marathi movie channel - Shemaroo MarathiBana

MUMBAI: Catering to the Marathi speaking audience, Shemaroo Entertainment Ltd, India’s leading content powerhouse today announced the launch of their new Marathi movie channel – Shemaroo ‘MarathiBana’. Prominent celebrities and stalwarts from the Marathi Film industry like Mahesh Kothare, Varsha...

Television TV Channels Regional
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/15/Travelxp_800.jpg?itok=HINRs_tq
Travelxp launches in Romania's via Telekom Romania

MUMBAI: Expanding its footprint in Europe, Travelxp has launched its operations in Romania from 1 January 2020. The channel will be shown on DTH and IPTV platforms of Telekom Romania, which is an integrated telecommunications company. As viewers in Romania enjoying global travel programmes from the...

Television TV Channels Specialised and Niche

Sign up for our Newsletter

subscribe for latest stories