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MTV breaks notions with concept-based marketing, redefines content marketing

Mumbai: Adhering to its promise of being India’s No. 1 youth entertainment brand, MTV brings to its audience some clutter breaking concept based campaigns for its recently launched shows - JBL presents MTV Hustle powered by Breezer Vivid live life in color and styling partner Philips one blade, MTV...

Television TV Channels Music and Youth
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MTV captivates Roadies’ fans with a thrilling stunt on a billboard

India’s No.1 Youth Brand, MTV continues to be the frontrunner in the category and has upped the ante with India’s first ever stunt on a billboard which was created on Saturday, 9th February.

Television TV Channels Music and Youth
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MTV ups the ‘Xtreme’ factor for Roadies fans with the launch of world’s first staring game via mobile ‘#DareToStare’

Roadies is iconic. And with its soaring popularity over the years, the show has become a life goal for many. Be it by sheer participation or watching it at home, Roadies is what one would call, part of one’s being. Honoring all those who have contributed in making the MTV Roadies phenomenon a...

Television TV Channels Music and Youth

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