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Shemaroo Entertainment’s guerrilla marketing ad lives up to its ‘masala entertainer’ positioning

MUMBAI: Ogilvy Mumbai makes the most of Society Tea’s brand new campaign and proves that it is indeed ‘masaledar’ even when it comes to its advertising strategies. Society Tea has launched a new campaign ‘Masala Nahi Toh Mazaa Nahi’, which revolves around every Indian’s love for cinema and chai.

MAM Media and Advertising Ad Campaigns
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Shemaroo hopes to grow at 38% CAGR over the next few years

For the last three-four quarters, Shemaroo Entertainment Ltd has been guiding for softer margins due to investments in multiple initiatives. Among other initiatives, the new streaming service ShemarooMe and device business have also left an overall impact due to the higher investment.

iWorld Over The Top Services
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Shemaroo Entertainment brings devotees closer to Lalbaugcha Raja

Shemaroo Entertainment Limited, India’s leading content powerhouse, has acquired rights for the live feed of one of the most popular Ganpati Mandals of Maharashtra-“LALBAUGCHA RAJA” for Mobile apps, Internet and DTH platforms.

Television Production House Online Content
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Shemaroo Entertainment enters pre-loaded audio speaker market

MUMBAI: Shemaroo Entertainment Limited, India’s leading content powerhouse, today announced its entry into the speaker business by launching two pre-loaded content speakers which offers devotional content. “Shemaroo Bhakti Shrimad Bhagavad Gita” and “Shemaroo Bhakti Bhajan Vani” have been launched...

Television TV Channels Music and Youth
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Shemaroo's digital biz saw 31% growth in FY19

The new tariff order implemented in the beginning of the year has not only affected the revenue of broadcasters but also of content creators and distributors. Content powerhouse Shemaroo Entertainment witnessed slower revenue growth for traditional media in the second half of FY 19 due to the...

iWorld Over The Top Services

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