Vikas Agarwal

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Don't think celeb-featured TV ads get customers to buy products: OnePlus' Vikas Agarwal

India is the world’s second-largest smartphone market, a key battleground for a number of brands. As per a Counterpoint report, the premium smartphone market in the country saw a growth of 8 per cent in 2018 and leading the roost was a relatively younger brand OnePlus, holding 30 per cent of the...

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OnePlus is India's fastest growing Android smartphone

MUMBAI: OnePlus continued its growth in the overall Indian premium Android smartphone segment (above $400) by capturing 48 per cent market share in Q4 2017, as per International Data Corporation’s (IDC) latest Quarterly Mobile Phone Tracker Q4 2017.

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OnePlus short film personifies Diwali

OnePlus, a mobile technology startup, has released a short film titled “The Perfect Partner for a #HappyDiwali” to mark the beginning of the festivities as part of its Diwali Dash campaign 2017.

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Celebrities join OnePlus star Amitabh Bachchan

MUMBAI: Building upon the ‘OnePlus Star’ community initiative, OnePlus, a global mobile technology start-up, welcomed a host of achievers into its fans in India. Joining Amitabh Bachchan (the firstever OnePlus Star) in the ‘OnePlus Star community’ were actor Sushant Singh Rajput, tennis ace Sania...

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