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HAPPINESS COMES HOME THIS WEEKEND WITH BACARDI NH7 WEEKENDER

MMUMBAI: BACARDÍ NH7 Weekender and OML will be announcing a series of online music festivals that will bring together artists across genres to live stream performances every weekend starting Friday 27th March.

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Reckitt Benckiser commits £32 mn as a part of ‘RB Fight for Access Fund’ to fight against Covid-19

MUMBAI: Reckitt Benckiser (RB), a consumer health and hygiene company, today launched the RB fight for access fund to improve access to health, hygiene and nutrition for all. As part of this fund, an additional £32 million has been mobilized to address the urgent collective fight against the spread...

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13% upsurge in advertising FCT during Covid-19: BARC-Nielsen report

NEW DELHI: The global Covid-19 pandemic has been hitting businesses across the globe hard. It was being estimated that the trickledown effect will eventually find its way in the advertising industry as well. But if the latest BARC Nielsen report is to be believed, that might really not be the case. 

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As PM Modi announces pan-India lockdown to fight coronavirus, doctors on VMate tell what we should do

At 8 pm on Tuesday, Prime Minister Narendra Modi appeared on the national television and putting end to all speculations, announced a strict 21-day country-wide lockdown to prevent spread of Covid-19 aka Coronavirus. This was also a declaration of India entering a decisive stage in the war against...

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Brands alter logos to spread awareness on social distancing

MUMBAI/NEW DELHI: If there’s something sacred for any brand, it is the logo! A logo is like the skin to a brand’s soul. It is what distinguishes the brand from competitors and makes it identifiable with a distinctive character of its own. For decades, brands have invested significantly in promoting...

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