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Prasoon Joshi pens new anthem song for Swachh Bharat mission

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NEW DELHI: An anthem has been written for the ‘Swachh Bharat Mission’ by ad man and lyricist Prasoon Joshi.

 

The song was written in response to Prime Minister Narendra Modi’s call for a ‘jan andolan’ to make the mission successful.

 

The celebrities have come together to enthuse and inspire citizens to join hands in realising the collective dream of a ‘clean India.’

 

The anthem penned by Joshi is set to tune by musical trio Shankar-Ehsaan-Loy. It is sung by Shankar Mahadevan and other playback singers, who will also feature a video being produced by Mukesh Bhatt for the same.

 

Cricket icon Sachin Tendulkar has contributed to this endeavour by reciting a few lines that will specially feature in the anthem, as well as providing various musical suggestions for the recording.  

 

The audio of the song is expected to be released on the eve of Mahatma Gandhi's birth anniversary on 2 October.

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