MAM

Sandip Soparrkar named Cube sport brand ambassador in India

https://us.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/mam-images/2015/08/06/Untitled-1_2.jpg?itok=rkYA2Fvy

NEW DELHI: Bollywood’s internationally renowned choreographer Sandip Soparrkar is the new brand ambassador for Speed Cubing Mumbai Unlimited (SCMU).

The aim is to bring Bollywood and sports - two of the most loved fields - come closer for the promotion of Cube sport. 

Soparrkar, who was recently seen doing a photoshoot with various cubes, said, “I am having a great time. I feel honoured that SCMU asked me to represent them as their brand ambassador. Cubing is a fantastic sport, which sharpens not just the mind but even develops the motor movements in a person. It is an amazing sport for kids as well as adults and I am glad that I have been chosen as the face of the brand.”

The photoshoot will convey that the cube is just not a toy but a complete sport in itself. Cube is not just a hobby for kids but can be helpful for working professionals too to tackle everyday challenges in life and is a great stress buster.

SCMU head Girish Bhatia added, “We are proud to announce our association with Bollywood's ace choreographer Sandip Soparrkar as our brand ambassador. He got addicted to speed cubing through his cuber son Arjun who shares a similar passion and wants to take speed cubing to a greater level.”

SCMU is a group of speed cubers from Mumbai formed in 2011 by Akshay Rao who later left the group to pursue higher studies. Since then, the organisation has actively promoted Rubiks Cube as a sport and not as a hobby. 

The group currently headed by Bhatia has about thirty active members who are collectively referred to as Team SCMU. Since 2011, the team organized and supported over 40 cube competitions, and is the only organization in India to promote speedcubing at a professional level. 

Their competition in January 2015 was Asia's largest competition and world's eighth largest. Their June 2015 competition was held in Juhu, which turned out to be the world's largest single day event. 

In 2013, the Team made a Rubik cube mosaic of Sachin Tendulkar, which gave them entry into the Limca book of Records for Rubik's cube for a mosaic made with 6240 cubes. 

Their next competition - SCMU Freedom open 2015 - will be held on 15 and 16 August at Phoenix Market City, Kurla, Mumbai. It's an International competition associated with World Cube Association (WCA), where India's best talents would compete against time to solve the most challenging Rubik's cube in a matter of few seconds.

Latest Reads

https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/shopcluse.jpg?itok=udsR7ZSr
ShopClues.com Offers a Stroll Down ‘Korean Avenue’

New Delhi: - Expanding its international portfolio to bring the best value-for-money products to its customers from Real Bharat, ShopClues.com launched its new online store - ‘Korean Avenue’ - offering over 1,000 affordable Korean products such as beauty and cosmetics, fashion electronics and home...

MAM Marketing Brands
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/omnigel.jpg?itok=ZDfeBBKX
Omnigel’s new TV commercial focuses on working pain-free

MUMBAI:  Pain recovery gel – Omnigel, which hails from the Cipla family launches its first-ever TVC to strike a chord with Indians while reinforcing that Omnigel keeps you pain-free and uninterrupted, and empowers you to fulfill your desires. Acclaimed for its medicinal and healing benefits, the...

MAM Marketing MAM
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/will.jpg?itok=c0ybxc0m
BC Web Wise appoints Chagas Ferdinando as the Senior Creative Director

MUMBAI: A leading independent digital marketing agency BC Web Wise appoints Chagas Ferdinando as senior creative director. Chagas will be responsible for planning and overseeing the creative brand campaigns for BC Web Wise. 

MAM Marketing MAM
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/coffe.jpg?itok=1ApLmuL6
Coffee Culture Celebrates Republic Day with “Cup to a Cop”

MUMBAI: There's nothing like a hot and steamy cup of coffee on a cold winter day! To celebrate the culture of coffee with the spirit of the nation on the 71 Republic Day of India i.e. 26 January 2020, Coffee Culture has launched honoring the real heroes of the nation through the ‘cup to a cop’...

MAM Marketing MAM
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/zee5_0.jpg?itok=2NJfnBtB
iProspect India to handle SEO for ZEE5 Global

MUMBAI: iProspect India, the digital performance agency from the house of Dentsu Aegis Network (DAN), will now be the search engine optimisation (SEO) of ZEE5 Global.  iProspect India will offer its extensive SEO services to the OTT platform to help increase viewership sessions on ZEE5 from organic...

MAM Media and Advertising Account
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/meloraa.jpg?itok=mzyZTgRl
Melorra’s Valentine’s campaign urges men to go beyond the traditional gift ideas

MUMBAI: Melorra, India’s fastest growing fine jewellery brand that’s making gold trendy for everyday wear has unveiled its latest Valentine’s Day campaign. Trending as #UpYourGiftingGame across all social media platforms, the campaign urges men to go beyond the traditional roses, teddy bears, and...

MAM Marketing MAM
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/godrej.jpg?itok=5i04OdIk
Godrej releases digital film 'The Little Things We Do' to Commemorate Republic Day

MUMBAI: Godrej Group has unveiled  a fascinating digital film named #thelittlethingswedo, to commemorate India’s 71 Republic Day. When the 122-year company looks back at its journey, it is immensely grateful for the opportunities that have come its way for being able to play its part in 'Making...

MAM Marketing MAM
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/27/stock.jpg?itok=mkuNpg9n
Dealing with the slowdown: Madison Media’s recommendations

How do marketers deal with the inexplicable slowdown the Indian market is going through? Run for cover? Hide behind a door? Well, Madison Media has come out with some 10 recommendations for marketers to deal with the slowdown which it has put out in a playbook, it released earlier this month.

MAM Media and Advertising Digital Agencies
https://us.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/26/redme.jpg?itok=bxJ8KvZ9
Xiaomi, Vivo top in Q42019 smartphone shipments; Samsung at No 3 spot

MUMBAI: How the Chinese mobile brands are making merry in India. The latest study  from Counterpoint Research shows that Chinese brands today account for a 72 per cent share of 2019 smartphone shipments in India as against 60 per cent in 2018. Xiaomi regsitered a sales increase of seven per cent in...

MAM Marketing Brands

Sign up for our Newsletter

subscribe for latest stories