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VIDNET 2017: MINING THE BURGEONING OTT/VOD SECTOR

Leaders of India’s OTT, live streaming and video on demand ecosystem will be congregating at the Hotel Westin in Mumbai’s Goregaon suburb to participate in the second edition of indiantelevision.com’s industry confab VIDNET 2017- Content on the Go.

Specials Event Coverage VidNet
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Digital success via differentiated content, good story-telling, partnerships

MUMBAI: Bollywood, Hollywood and sports content will certainly get you traction, but ultimately well thought out differentiated content, partnerships with platforms and targeted audience will not only get the eyeballs, but also return on investment for content creators on OTT platforms.

Specials Event Coverage VidNet
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Decoding the Indian online video watchers remains an enigma

Perhaps the biggest challenge for programmers on online media is to define and segregate the online viewers who will take to OTT mediums in India.

Specials Event Coverage VidNet
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Satisfying writer, client and customer is biggest challenge: Arunabh Kumar

The room was jam packed. Industry specialists came in droves to support Indiantelevision.com’s flagship event, Vidnet 2016: Content on the Go, India’s first focused OTT conference.

Specials Event Coverage VidNet
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OTT players have many content, technical challenges to overcome: Akamai's Dev Gupta

More and more ‘OTT players’ are entering India’s fast churning online video ecosystem in a bid to make something out of the double digit growth rates in digital ads in India. If one were to go by industry estimates some thirty odd new digital video services will launch in this market by the next...

Specials Event Coverage VidNet

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