Television

Gaana launches shows and podcasts in multiple languages

It aims to host India’s largest podcast library by FY21-end

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MUMBAI: India's largest music streaming app, Gaana has announced its first batch of the platform-exclusive line-up of podcasts and shows, including ‘Ummeed’ with Zakir Khan, ‘Confessions’ with Sunny Leone and ‘Life ki Ranneeti’ with Rannvijay Singha that will go live on Gaana in Nov-Dec’19. These are a part of the brand’s overarching vision to host the country’s widest and most diverse range of original audio content by the end of FY 2021. Unveils original shows with Zakir Khan, Sunny Leone & Rannvijay Singha among others. Set to produce and launch over 50 Shows & Podcast Originals  by the end of FY21

Commissioned by Gaana, produced by the hosts & syndicated from networks, the shows & podcasts in multiple languages span categories like Comedy, Bollywood, Devotional, News, Kids, Motivational, Astrology, Business, Lifestyle &. Culture and Self Help among others. Gaana currently hosts over 3000 diverse shows & podcasts in multiple languages including ‘Cyrus Says’, ‘The Bhagavad Gita’, ‘Stories of Akbar Birbal’, KadhaiPodcast's PonniyinSelvan and ‘Paisa Vaisa’ among others.

Gaana CEO Prashan Agarwal said, “Shows & Podcasts have the potential to be among the most popular mainstream non-music genres in our country owing to the diversity of our audience. At Gaana, we have been investing steadily in this space, and have now taken it up a notch with our Original Shows & Podcasts  that would engage our users with interesting content that will inform, entertain and enthral them in more ways than one.” 

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