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English news becomes top gainer in Chrome DM week 11, 2020

English news has become the top gainer in week 11, 2020 of Chrome Data Analytics and Media data. The genre grew by 1.25 per cent. In this genre, Lok Sabha TV channel gained the highest OTS with 99.8 per cent in six metro market. 

Television TV Channels Viewership
Regional GECs on an upward growth trajectory

In the last four to five years, the regional television market witnessed a significant growth in viewership. Even the ad spend in the regional market has grown by 20 to 25 per cent in 2019 with more and more brands aiming to reach specific audiences.

Television TV Channels Viewership
BARC week 10: Sony SAB continues to lead in urban market and pay platform

MUMBAI: In week 10 of BARC India ratings Sony SAB continued to lead in the urban market and pay platform for the second consecutive week. The channel was followed by Star Plus which held second position in the urban market and pay platform. On pay platform this week Zee TV has grabbed third...

Television TV Channels Viewership
BARC week 10: Bhojpuri Dhamaka Dishum replaces Dabangg in Bhojpuri market

MUMBAI: In week ten of BARC India ratings, Bhojpuri Dhamaka Dishum replaced Dabangg in fifth position. Zee Punjabi and Colors Kannada jumped to second position in Punjabi and Kannada markets, respectively. Zee Keralam also jumped to third position in the Malayalam market. However, Gemini TV slipped...

Television TV Channels Viewership
News channels gain more eyeballs amid corona pandemic in week 10 of BARC

MUMBAI: The viewership pattern of news channels across genre has improved marginally during the tenth week of Broadcast Audience Research Council (BARC) as compared to the previous week. The Hindi category news channels grew by around 15 per cent, whereas English advanced by 18 per cent. All thanks...

Television TV Channels Viewership

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